One Month is an education platform offering online courses to help people learn real-world skills in a single month, with as little as 15 minutes of participation a day. One Month offers courses in iOS, Ruby on Rails, and UX, to name a few. And they're offering Lifehacker readers an exclusive 30% off the mentored Growth Hacking Course, teaching you how to grow your product with lean marketing, for $349. Also available is the self-paced course for $210.
Open online education has grown in popularity thanks to a wide range of topics (from crafting to web development), easy access, the ability to accommodate any schedule, and cheap enrollment. However, One Month's mentored courses go a step further in maintaining a more traditional classroom feel. While still online, One Month users get an hour of face-time (online) with their teacher each week as well as active peers working through the course on the same schedule, leading to more classroom engagement.
What is Growth Hacking?
Growth hacking is an invaluable skill set that combines marketing knowledge and technical skills that can quickly turn a new company with a handful of users into one with tens of thousands of loyal customers. It's a growing discipline that helps entrepreneurs understand their marketing funnel, and customer acquisition and development by providing the technical skills to track users, analyze data, and optimize accordingly.
Who can take the class and what does the class cover?
The Growth Hacking course is perfect for complete beginners, entrepreneurs, marketers, engineers as well as those looking to begin their career, make a change, or diversify their skill set. The class provides a high-level overview of essential topics in marketing, development, and list-building, and then gives comprehensive studies of how to apply these skills to your own company or project. Highlights of the Growth Hacking course include:
- Building your product landing page based on product-market fit, learning customer development, validation, and copy writing.
- Email Marketing: How to successfully collect emails, create a 10-day email drip, how and when to use incentives, the fundamentals of email copywriting, and mysteries of the double opt-in.
- Growth Strategies: learn organic content strategy, paid advertising, SEO, public relations, online virality, referral tactics, and retention.
Lifehacker readers can enjoy an exclusive 30% off the Growth Hacker course and start the new year off with a brand new skill set.
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